Bitrix24 vs Close
Bitrix24 confirms 11 of the features we check on its own site; Close confirms 7. Both integrate with WhatsApp.
Bitrix24
Teams wanting a free all-in-one CRM with contact centre, tasks and marketing.
Watch out: Site text is in Malay; plan prices not shown.
Close
Sales teams that sell by calling, emailing and texting.
Watch out: Plan prices are not visible in the fetched text.
| Overview & pricing | ||
|---|---|---|
| Category | CRM & Sales | CRM & Sales |
| Specialty | All-in-one CRM | CRM for sales teams |
| Based in | 🇷🇺 Russia | Unconfirmed |
| Best for | All sizes | All sizes |
| Starting price | Unconfirmed | Unconfirmed |
| Free plan | ✓Yes | Unconfirmed |
| Free trial | Unconfirmed | ✓14 days |
| Features confirmed on each vendor’s site | ||
| Visual sales pipeline · Core features | ✓Manage leads, deals, contacts and pipelines | ✓Lead and pipeline management |
| Contact & company management · Core features | ✓Contact management in CRM | Unconfirmed |
| Shared omnichannel inbox · Core features | ✓Contact centre: live chat, WhatsApp, Instagram, telephony, email | ✓Email, calls, SMS in one inbox |
| Workflow automation · Core features | ✓CRM rules, triggers, workflow automation | ✓Sales automation workflows |
| Quotes / proposals · Core features | ✓Estimates, invoices, payments, e-signatures | Unconfirmed |
| Lead capture forms · Core features | ✓CRM forms and website widgets | ✓Native forms capture leads into Close |
| Built-in calling · Core features | ✓Telephony in the contact centre and mobile CRM | ✓Built-in power dialer |
| Sales reports & forecasts · Core features | ✓Sales funnel, employee performance and BI reports | ✓Reporting: pipeline, activity, forecasting |
| AI assistant / AI agent · Core features | ✓CoPilot in CRM; call transcription and summaries | ✓Chloe AI agent calls leads and books meetings |
| Public API · Platform | ✓API listed under automation and integrations | Unconfirmed |
| Roles & permissions · Security & compliance | ✓Access permissions and roles | Unconfirmed |
| Integrations | ||
| Listed on its site | WhatsApp, Instagram | ChatGPT, Claude, WhatsApp |
Add a third product or ask the AI about your case →
Every ✓ / ✕ comes from the vendor’s own website (sources on each product page). Unconfirmed means the site doesn’t say — not that the feature is missing.