Mercately vs Vambe
Mercately confirms 10 of the features we check on its own site; Vambe confirms 15. Starting prices: Mercately not published, Vambe USD 574/mo · 3,000 conversations included.
Mercately
Sales teams and online stores that want to manage WhatsApp, social chats, automation, and payments in one place.
Watch out: Public pricing is not shown on the page; the site mainly points to demos and free-start prompts.
Vambe
Teams that want an AI-driven omnichannel sales and support system for WhatsApp-heavy customer conversations.
Watch out: Pricing is shown in USD, and the more advanced plan is custom-built.
| Overview & pricing | ||
|---|---|---|
| Category | Marketing & Messaging | Marketing & Messaging |
| Specialty | WhatsApp CRM | AI agents / WhatsApp |
| Based in | 🇲🇽 Mexico | Unconfirmed |
| Best for | SMBs | All sizes |
| Starting price | Unconfirmed | USD 574/mo · 3,000 conversations included |
| Free plan | Unconfirmed | ✕No |
| Free trial | Unconfirmed | Unconfirmed |
| Features confirmed on each vendor’s site | ||
| Broadcasts / campaigns · Core features | Unconfirmed | ✓Plans mention added conversations and commercial flows, not pure broadcasts. |
| Chatbot builder · Core features | ✓“Chatbots” to automate communication with customers. | Unconfirmed |
| AI agent (LLM) · Core features | ✓“Agente de IA” and AI assistant for WhatsApp. | ✓“Plataforma de IA” that automates conversations. |
| Shared team inbox · Core features | ✓“Multiagente” and centralizes chats in one place. | ◐Centralizes channels in one place, but no explicit team inbox wording. |
| Instagram / Messenger · Core features | ✓Mentions Messenger and Instagram for chat management. | ✓Ecommerce section says WhatsApp, Instagram and Facebook. |
| Audience segmentation · Core features | Unconfirmed | ◐The site says it reaches the right people, but no segmentation tool is named. |
| Message templates · Core features | ✓Template validator and template library are listed. | Unconfirmed |
| Campaign analytics · Core features | ✓Performance Hub and real-time metrics are listed. | ✓Ads product optimizes with real sales data; prices page shows Insight. |
| Payments in chat · Core features | ✓Lets you create orders and send payment links. | Unconfirmed |
| WhatsApp integration · Mexico fit | ✓CRM for WhatsApp and WhatsApp Multiagente are stated. | ✓Automates conversations in WhatsApp and offers a WhatsApp link generator. |
| Support in Spanish · Mexico fit | ✓Site and help center are presented in Spanish. | ✓Spanish-language site and support/help text in Spanish. |
| Web app · Platform | ✓Website offers login, demo, and help-center access. | ✓Website presents the product and pricing in a web app. |
| iOS app · Platform | Unconfirmed | ✓Standard plan includes “Vambe App (iOS/Android)”. |
| Android app · Platform | Unconfirmed | ✓Standard plan includes “Vambe App (iOS/Android)”. |
| Public API · Platform | Unconfirmed | ✓Navigation includes “API Documentation” with technical guides. |
| WhatsApp support · Support | Unconfirmed | ✓Pricing page lists “Soporte por Whatsapp”. |
| Onboarding / implementation · Support | Unconfirmed | ✓Pricing page includes implementation and consulting. |
| Training / academy · Support | Unconfirmed | ✓Site promotes “Vambe Academy” to learn the product. |
| ISO 27001 · Security & compliance | Unconfirmed | ✓Security page lists ISO 27001 certification. |
| SOC 2 · Security & compliance | Unconfirmed | ✓Security page lists SOC 2 Type II certification. |
| Integrations | ||
| Listed on its site | Nequi, Daviplata, Bre-b, Stripe, Payphone | Gemini, ChatGPT, Claude |
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Every ✓ / ✕ comes from the vendor’s own website (sources on each product page). Unconfirmed means the site doesn’t say — not that the feature is missing.